How Pictor licensing works
Two separate things decide what you can do.
Your subscription — Basic, Pro or Premium — is what you pay monthly. It sets how many licences you hold and what the account can do.
Each event's licence tier is worked out from the features that event uses. You do not choose it. Switch on a Pro feature and the event needs a Pro licence; switch on a Premium feature and it needs a Premium one.
Important - An event always needs the tier of its highest feature. One Premium feature makes the whole event Premium, however little else it uses.
What makes an event Pro
| Feature | You trigger it by |
|---|---|
| Event Branding | Adding a logo in Global Styles |
| Slideshow | Switching Slideshow on |
| Sharing Station | Switching Sharing Station on |
| Customized Email | Using a designed email template |
| Customized Gallery | Using a designed gallery template |
| Surveys | Adding a survey to the flow |
| Custom Prompt Editor | Using a prompt you wrote yourself |
| Effects & Filters | Applying a filter |
| Background Removal | Applying Remove Background |
| Pre-made Text | Placing text from a saved preset |
Tip - Adding your logo is the most common one. If your events keep coming out as Pro and you are not sure why, that is usually the reason.
What makes an event Premium
| Feature | You trigger it by |
|---|---|
| Virtual Booth Access | Letting guests use the booth from their own device |
| Pre-Event Registration | Switching pre-registration on |
| Webhooks | Adding a Webhook stage |
| AI Video | Generating video from a photo |
| AI Effect | Applying an AI Effect to a capture |
| Audio Upload | Putting audio in a template |
| Video Upload | Putting video in a template |
| Custom Layouts | Choosing the Custom canvas size |
| Tokenized Survey Data in Templates | Putting a **{{token}}** in template text |
Tip - If you only need Premium for the canvas size, check whether a preset size fits first. It is the cheapest Premium trigger to avoid.
Seeing what your event is using
You do not have to work this out yourself.
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Open your event.
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Open Used Features — "Features in this event that determine its license tier."
It lists exactly which features are driving the tier.
The event tells you which features set its licence tier.
When you save
If a change pushes the event up a tier, Pictor tells you before it saves:
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Current license — what the event is on now
-
Requires — what your change needs
If you have a spare licence of that tier, it will be used when the event runs. If you do not:
No Premium license is available on your account. You can still save these changes, but a Premium license will be required to execute this event.
Important - You can save in that state, but the event will not run until you have the licence. Sort it out before the day, not on it.
Pictor names the new features and the tier they need before saving.
Which plan should I buy?
| If you | Look at |
|---|---|
| Run simple photo events, no branding | Basic |
| Brand your events, use filters or surveys | Pro |
| Offer guests the booth on their own phones, AI video, or pre-registration | Premium |
See also
| For | See |
|---|---|
| Prices and what each plan costs | Pricing Plans |
| Billing and licence counts | Billing & Licensing |
| Upgrading | How to Upgrade to Pro |