Analytics shows what happened at your events — how many sessions ran, what was created, and how guests shared it.
Note - Analytics requires a Pro plan or above.
Open it
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For one event: open it, and in the Control panel click View analytics.
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Across events: click Analytics in the main menu.
On a Basic licence, Analytics is locked behind an upgrade.
What it shows
The page is six blocks, top to bottom.
Event snapshot
Three headline numbers for whatever the filters currently cover: Total Sessions, Total Output and Total Shares & Views. The two export buttons sit directly underneath.
The three headline numbers, and the exports that go with them.
Sessions
Three rings.
| Ring | What it breaks down |
|---|---|
| Count by type | Physical (a booth device) against Virtual (a guest's own phone) |
| Count by device | Which devices ran the sessions — Windows, iPad, iPhone and so on, named as their owners named them |
| Output | What was produced: Photos, AI Photos, AI Videos, Videos |
Note - Output counts items, not sessions, so its total is usually higher than the session count. One session can produce several files.
Physical against virtual, which devices ran them, and what came out.
Shares
By channel is a bar chart of how guests received their photos. Distribution gives the same split as counts — Email and Gallery are the two that appear most.
How guests actually received their photos.
Session data
Every session as a row: ID, Timestamp, Status, Sent, Clicked, Shares, Views, and a View link to the content. Sortable by any column, and paginated.
Tip - This is the table to open when a guest says they never got their photo. Find their session, and Sent tells you whether Pictor sent it at all.
Every session, with whether it was sent, clicked and viewed.
The Most Viewed / The Most Shared
The individual results that travelled furthest, by unique ID, with their view and share counts and a link to each.
The results that travelled furthest.
Activity
A chart of sessions over time, split Static against Motion and Physical against Virtual.
Filtering
| Filter | What it shows |
|---|---|
| Start / End | The date range |
| Select Client | One or many clients |
| Select Project | One or many projects |
| Select Event | One or many events |
| Select Device | One or many devices |
| Include Virtual | Whether virtual-booth sessions are counted |
Click Apply to update.
Important - Include Virtual changes your totals. If you are reporting numbers to a client, decide whether virtual sessions should count and keep that consistent between reports.
Tip - Filter by client across a date range to see everything you have run for them. This is far more useful in a renewal conversation than a single event's figures.
Filter by date, client, project, event and device.
Exports
Two buttons, under the Event snapshot.
| Button | What you get |
|---|---|
| Download ZIP | Every generated file from the events in range |
| Download CSV | The numbers behind the page as a spreadsheet |
Both respect the filters. Set the range and the client first, then export — otherwise you get everything.
Download the media as a ZIP, or the numbers as a CSV.
See also
| For | See |
|---|---|
| Where the counts come from | Launchpad |
| What each plan includes | Plans and feature |